HELLO, I'M

Claire Griggs

The Creative Chameleon 

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Claire Griggs

BA in Advertising

 Plano, Texas

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About

MY BACKGROUND

Hi, my name is Claire Griggs, and I received my Bachelor's Degree in Advertising from the University of North Texas. I graduated in May 2020 and am currently seeking an entry-level position. I’m skilled in art direction, copywriting, strategy, research, data analysis, and lots more. I pride myself on having been an accomplished Account Planner and Web Designer at SWOOP Agency in Denton, Texas. Freelance Web and Graphic Design are my go-to side hustles. Browse my site to see all that I have to offer!

Skills 

WHAT I BRING TO THE TABLE

Art Direction

Copy & Technical Writing

Web Design (WordPress & Wix)

SEO & SEM

UX & UI

Account Planning & Strategy 

Project & Campaign Management

Social Media Strategy & Integration

Leadership

Adaptability

Communication Skills 

Range of Skills

Reaction to Criticism

 

Education

WHAT I’VE LEARNED

2018 -- 2020

University of North Texas – Denton, TX; Class of 2020.

BA in Advertising, Minor in Social Sciences

2017 -- 2018

Associate of Arts – Tarrant County College, Hurst, TX.

Advertising and Marketing. 

Experience

WHERE I’VE WORKED

March 2022 - Present

Social Media Manager

The Hustle Marketing and Design, Dallas, TX.

Sept. 2021 - Jan. 2022

Web & Graphic Designer 

OTA Compression, Dallas, TX.

May 2020 - February 2022
2015 -- 2016

The University of Texas Arlington, Arlington, TX.

Web Page, Digital/Multimedia and Information Resources Design

Web & Graphic Design Freelancer

Working With Small Business Startups in DFW, TX. 

Jan. 2020 -- August 2020

Account Planner and Web Designer Intern

UNT SWOOP Agency, University of North Texas, Denton

June 2015 -- August 2021

Online Grocery Pickup & Stocker Associate

Walmart Neighborhood Market, Colleyville, TX

 

Work

WEB DESIGN

OTA Compression Home
OTA Compression Home

OTA Compression is an Oil & Gas company in Dallas, Texas. I designed and built the entire site in under two weeks.

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OTA Compression Field Services
OTA Compression Field Services

OTA has a wide range of services they offer and I wanted to lay all of the options out on this "overview" section of the page.

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Position Quiz
Position Quiz

I made a Position Quiz for the SWOOP website, in order to help future SWOOPers decide what position they want to apply for.

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OTA Compression Home
OTA Compression Home

OTA Compression is an Oil & Gas company in Dallas, Texas. I designed and built the entire site in under two weeks.

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PDF Files

In-depth website analysis report I did for Game On Productions, a sports broadcasting production company in DFW, TX.

In-depth website analysis report I did for Oak Knoll Ranch, a wedding venue located in Springtown, TX.

ART DIRECTION

What is the Creative Chameleon?
What is the Creative Chameleon?

I am an advertising chameleon. I adapt to my constantly evolving surroundings by “changing colors.” I do this not to blend in, like real chameleons, but to stand out. Additionally, chameleons have very good eyesight, the best out of all reptiles. Similarly, I have the foresight to anticipate a situation and make a positive change before many of my peers have even noticed the problem. In hindsight, this chameleon metaphor is getting a little out of hand.

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MersaTech POS Info Post
MersaTech POS Info Post

MersaTech is a fintech client I work with that processes credit card transactions for businesses. In this social media post, I wanted to highlight the features of one of their top-selling Point Of Sale processors.

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All Bran Science Fair Flyer
All Bran Science Fair Flyer

The promotional flyer I created for a faux All-Bran ad campaign. The science fair was designed to promote healthy eating for young kids.

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What is the Creative Chameleon?
What is the Creative Chameleon?

I am an advertising chameleon. I adapt to my constantly evolving surroundings by “changing colors.” I do this not to blend in, like real chameleons, but to stand out. Additionally, chameleons have very good eyesight, the best out of all reptiles. Similarly, I have the foresight to anticipate a situation and make a positive change before many of my peers have even noticed the problem. In hindsight, this chameleon metaphor is getting a little out of hand.

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ACCOUNT PLANNING

Crayola Crayons Creative Brief
Crayola Crayons Creative Brief

Crayola Crayons creative brief I created. I wanted the colors and typeface to reflect the creative and colorful personality of the Crayola brand.

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Avyna Website Analysis
Avyna Website Analysis

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Google Ad Comp
Google Ad Comp

Google Ad comp I did for the Golden Chick media campaign.

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Crayola Crayons Creative Brief
Crayola Crayons Creative Brief

Crayola Crayons creative brief I created. I wanted the colors and typeface to reflect the creative and colorful personality of the Crayola brand.

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COPYWRITING

About Us Copy
About Us Copy

I introduced the idea of "refined rustic" to the Oak Knoll Ranch which refined the brand. Refined Rustic gives off a feel of a "home away from home" and a place where dreams really do come true. I wanted to brand Oak Knoll as the ultimate Texas style wedding venue.

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Why Choose OTA copy
Why Choose OTA copy

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The Old Warsaw Print Ad
The Old Warsaw Print Ad

Print ad I did for The Old Warsaw Restaurant, located in Dallas. I wanted to show, through the visuals and copy, that the restaurant is the perfect outing for a romantic date.

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About Us Copy
About Us Copy

I introduced the idea of "refined rustic" to the Oak Knoll Ranch which refined the brand. Refined Rustic gives off a feel of a "home away from home" and a place where dreams really do come true. I wanted to brand Oak Knoll as the ultimate Texas style wedding venue.

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SOCIAL MEDIA

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MISCELLANEOUS 

Avyna Email Marketing 1
Avyna Email Marketing 1

This is the first email marketing graphic I created for Avyna Trampolines.

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Avyna Email Marketing 2
Avyna Email Marketing 2

This is the second graphic I designed for the Avyna marketing campaign. It promoted Arena Soccer goals.

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Good Dog FB Budget
Good Dog FB Budget

Facebook monthly budget proposal I created for the Good Dog campaign.

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Avyna Email Marketing 1
Avyna Email Marketing 1

This is the first email marketing graphic I created for Avyna Trampolines.

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MP3 Files

Radio spot my team and I wrote and recorded for a faux non-profit, called Good Samaritan Socks, which gives out socks to homeless individuals in Denton, TX. 

PDF Files

Brief Package I did for The Old Warsaw Restaurant campaign. I chose a younger target market because I wanted a challenge. 

Strategy and Market Profile my team and I did for Rotel. We chose an "experimental" strategy so as to infuse the brand name with excitement. 

 
 

Hobbies & Interests

OUT OF OFFICE

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Playing with my dog, Marley.

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Making dad jokes, puns, and wordplay.

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Watching history documentaries.

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Adding to my collection of sock monkeys.

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Playing video games, such as The Sims 4 and Minecraft.

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Listening to music and making playlists on Spotify.