HELLO, I'M
Claire Griggs.
Web Designer Extraordinaire & Advertising Art Director
About
MY BACKGROUND
Hi, my name is Claire Griggs, and I received my Bachelor's Degree in Advertising from the University of North Texas. I graduated in May 2020 and am currently seeking a paid internship or full-time job. I’m skilled in strategy, research, art direction, copywriting, data analysis, and lots more. I pride myself on having been an accomplished Account Planner and Web Designer at SWOOP Agency in Denton, Texas. Freelance Web and Logo Design are my go-to side hustles. Browse my site to see all that I have to offer.
Skills
WHAT I BRING TO THE TABLE
Data Analysis
Copy & Technical Writing
Web Design (HTML, CSS, & JavaScript)
SEO & SEM
UX & UI
Account Planning & Strategy
Project & Campaign Management
Social Media Strategy & Integration
Art Direction
Leadership
Adaptability
Communication Skills
Range of Skills
Reaction to Criticism
Education
WHAT I’VE LEARNED
2018 -- 2020
University of North Texas – Denton, TX; Class of 2020.
BA in Advertising, Minor in Social Sciences
2017 -- 2018
Associate of Arts – Tarrant County College, Hurst, TX.
Advertising and Marketing.
Experience
WHERE I’VE WORKED
May 2020 - Present
Project Manager & Web Designer
Working With Small Business Startups in DFW, TX.
Jan. 2020 -- August 2020
Account Planner and Web Designer.
UNT SWOOP Agency, University of North Texas, Denton.
Feb. 2019 -- Present
2015 -- 2016
The University of Texas Arlington, Arlington, TX.
Web Page, Digital/Multimedia and Information Resources Design
Online Grocery Pickup Associate.
Walmart Neighborhood Market, Colleyville, TX.
June 2015 -- Feb. 2019
Stocker Associate.
Walmart Neighborhood Market, Colleyville, TX.
Work
WEB DESIGN
I redid the entire site for Avyna Trampolines, an in-ground trampoline and outdoor equipment brand based in Dallas, Texas.
This is the main product page, which allows customers to filter products and select which product they want to view more in detail. Before the redo, this page featured no clickable options and poor navigation/display.
Website analysis I did for Avyna in-ground trampolines.
I redid the entire site for Avyna Trampolines, an in-ground trampoline and outdoor equipment brand based in Dallas, Texas.
PDF Files
In-depth website analysis report I did for Game On Productions, a sports broadcasting production company in DFW, TX.
In-depth website analysis report I did for Oak Knoll Ranch, a wedding venue located in Springtown, TX.
Fun Fact:
I was the first official Web Designer at SWOOP Agency and had up to five clients during the Spring semester.
ART DIRECTION
Computer Comp I made for Roman, a subscription-based erectile dysfunction prescription service. I used ET and elongated his neck so as to portray what the meds can do, but did so in an exaggerated and humorous way.
Alternative T-Shirt I designed for SWOOP Agency. My beloved Professor and Mentor, Bill Ford despises the Comic Sans font. I designed a shirt that replaced the original font with Comic Sans because I'm extra like that.
The promotional flyer I created for a faux All-Bran ad campaign. The science fair was designed to promote healthy eating for young kids.
Computer Comp I made for Roman, a subscription-based erectile dysfunction prescription service. I used ET and elongated his neck so as to portray what the meds can do, but did so in an exaggerated and humorous way.
ACCOUNT PLANNING
Crayola Crayons creative brief I created. I wanted the colors and typeface to reflect the creative and colorful personality of the Crayola brand.
Customer profile I did for the Golden Chick ad campaign for a Media Strategy class.
Google Ad comp I did for the Golden Chick media campaign.
Crayola Crayons creative brief I created. I wanted the colors and typeface to reflect the creative and colorful personality of the Crayola brand.
PDF Files
Brief Package I did for The Old Warsaw Restaurant campaign. I chose a younger target market because I wanted a challenge.
Strategy and Market Profile my team and I did for Rotel. We chose an "experimental" strategy so as to infuse the brand name with excitement.
COPYWRITING
I introduced the idea of "refined rustic" to the Oak Knoll Ranch which refined the brand. Refined Rustic gives off a feel of a "home away from home" and a place where dreams really do come true. I wanted to brand Oak Knoll as the ultimate Texas style wedding venue.
Computer comp I did for the faux Rotel ad campaign. I used a tesla coil in the background to show that Rotel is electrifying as well as experimental (with recipes). The copy ties in well with the visual.
Print ad I did for The Old Warsaw Restaurant, located in Dallas. I wanted to show, through the visuals and copy, that the restaurant is the perfect outing for a romantic date.
I introduced the idea of "refined rustic" to the Oak Knoll Ranch which refined the brand. Refined Rustic gives off a feel of a "home away from home" and a place where dreams really do come true. I wanted to brand Oak Knoll as the ultimate Texas style wedding venue.
MISCELLANEOUS
This is the first email marketing graphic I created for Avyna Trampolines.
This is the second graphic I designed for the Avyna marketing campaign. It promoted Arena Soccer goals.
Facebook monthly budget proposal I created for the Good Dog campaign.
This is the first email marketing graphic I created for Avyna Trampolines.
MP3 Files
Radio spot my team and I wrote and recorded for a faux non-profit, called Good Samaritan Socks, which gives out socks to homeless individuals in Denton, TX.
Hobbies & Interests
OUT OF OFFICE
Playing with my dog, Marley.
Making dad jokes, puns, and wordplay.
Watching history documentaries.
Adding to my collection of sock monkeys.
Playing video games, such as The Sims 4 and Minecraft.
Listening to music and making playlists on Spotify.